Do you know what your staff are saying and is it damaging your business?
Posted: 11 January 2018
Thanks to Twitter, Facebook, Snapchat and numerous other outlets, veterinary employees are chatting with their friends and colleagues online more and more. But do you know what they are saying and is it damaging your practice?
Why do you need a social media policy?
There have been many examples of employees making comments on Facebook and Twitter that have brought companies into disrepute. By doing this they have at the least caused upset to their clients, and at worst have caused companies to lose clients or face legal action.
All businesses are at risk, including veterinary practices.
We think that only close friends are reading comments on Facebook and Twitter. However comments and images can spread rapidly into the bigger world.
A social media policy sets out what is acceptable and what is not acceptable, and sets a line in the sand for everyone. If it is explained clearly to everyone, they’ll know exactly what they can and can’t do online regarding work.
A Policy is there to protect employees as much as the boss.
Get help from a solicitor to check the social media policy of the practice to ensure it gives adequate protection.
If you run or own a veterinary business employing vets, nurses, receptionists and office staff, get a Social Media Policy and keep everyone and your business protected.